Issue 01  ·  The method

Open someguyandai.com and you land in a room. Night, a lamp on, a dog on the floor, a door you can open. Move your mouse and the room moves with you. That is the actual website, and I built it by describing it to an AI. I can't write a line of the code that runs it.

That's the impressive part. It's also the useless part, because you probably don't want to build a 3D room. So here's the part that transfers: exactly how a person who can't code gets an AI to build something good. This works on a landing page, an app, a logo. Anything.

● ● ●   someguyandai.com
The Some Guy and AI 3D room

That is a real, live website. No, I did not draw any of it.

Want the whole build story? How the room got made, why the dog looked fake for a week, everything that broke? I wrote the full recap here: I built this whole site by talking to an AI → This newsletter is the shorter, more useful flight: the part you can actually steal.

The skill was never coding

Anyone can tell an AI "write me a website." You'll get a website. It'll be generic and slightly wrong and you won't know why. The AI is not the bottleneck. Knowing what to ask for, and knowing what's wrong with what comes back, is the whole job. That part is human, and it's learnable.

  I can't write the code. I can look at what it made and know exactly what's off. That turned out to be most of it.

How to direct an AI (steal this)

1 Describe the feeling, not the thing. "Make it cool" gets you nothing. "A moody apartment at 11pm, the only light is coral coming off the screens, calm not busy" got me my room. Give it a vibe and a reference, not an adjective.
2 When it's wrong, be surgical. This is the actual skill. Not "make the dog better." Instead: "his head snaps to the cursor instantly and it looks robotic, make it lag half a second so he seems like he's really turning to look." A specific broken thing, a specific fix.
3 Change one thing at a time. Fix the lighting. Then the dog. Then the load speed. Change five things at once and when it breaks you won't know which one did it.
4 Know when it's good enough. The dog is still not perfect. The site shipped anyway. Perfect is where builds go to die.

That's the skill. It isn't technical. It's taste, plus the patience to describe it clearly, over and over.

What it actually cost

Let me be straight, because everyone lies about this. Hosting is free. The 3D dog was a one-time thirty-six-dollar asset. But it isn't free, and anyone who says their AI builds cost nothing is skipping the obvious line: the AI subscription itself. That's the real cost, and it's the whole cost. Here's the part that matters though: that one subscription built this room, and my other site, and every email and video I make. It isn't per-project. One monthly bill, everything I make. The expensive part was the twenty hours of describing a room until it existed.

The tools

I turn builds like this into videos on my YouTube. The narrator on those is an AI voice via ElevenLabs, not me at a mic, because recording myself forty times isn't happening. Everything I actually pay for, honestly noted, is on my tools page.

Go walk around the room →

Then go try step 1 on something of your own.

 

Next week, a different build, same deal: the thing I made, and the part you can steal. That's the trade. If you know someone who's sure this is out of their reach, forward it.

Talk soon,
Tim

Some guy. Not an expert. Just building.

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